10 Keys To Value Innovation 10 Tips series Value Innovation: 1-minute Overview Strategic Intent Competitive Intelligence Observing Disruptive People Customer-driven Innovation Involve Customers as Co-Innovators Beta Testing Customer Insight Love Your Customers Customer Feedback Vadim Kotelnikov Continuous Improvement Mindset Value Innovatikon: 10 Keys

       

 

 

Systemic Innovation: 7 Areas

  1. Develop a strategic intent aimed at amazing customers with new highly beneficial solutions, and communicate this strategic intent to all employees continually.

  2. Establish a customer-focused culture, make sure that all employees strive to create higher customer value, serve the best interests of customers, and exceed customer expectations.  >>>

  3. Involve all employees in identifying current and future customer needs and wants.

  4. Use social networks and web-based market analytics tools to gain a deeper insight into your current and prospective customers.

  5. Ask your customers, “How can we help you achieve your goals?”, “How can we help you make your life or business easier or more enjoyable?”, “What can we do for you better?”, “What our products do you think are getting outdated?”, “What new services or products would you like us to develop?”

  6. Observe people to understand hidden and unarticulated customer needs. Live your customer's life, "walk a mile in the shoes of your customer".  >>>

  7. Use Internet to learn fast from both your competitors and non-competitors. What innovative customer value have they introduced?

  8. Use your corporate website to obtain customer feedback and suggestions.

  9. Involve customers in testing the prototype of your new product. Start early market tests of your new products or services to obtain customer feedback, discover customer wants, and adapt your value innovation strategy accordingly.

  10. Watch how the customers use your product to learn what works and what doesn't work. Use these insights to create higher value for your customers.

    

 

I know it sounds corny, but I’d love to improve people’s lives, especially socially.

Mark
Zuckerberg

Facebook

Jack Ma on innovation

I'm not a tech guy. I'm looking at the technology with the eyes of my customers, normal people's eyes.

Jack Ma

AliBaba

 

 

      Emfographics logo - Emotional Infographics          Case Studies            From the same bunch of the keys to Innovation Success 360    Vadim Kotelnikov personal logo   Golden innovation ball   Best Innovation Contests  

Innovation Is Love Passion Innovation is Love Love Your Customer Customer-driven Innovation Innovation Kosages Innovative Thinking Innovation e-Coach Vakue Innovation Love what yo do Love Your Customers

Customer-driven Innovation

Your True Passion  ●  What Makes People Buy    Creating Customers

Competitive Innovation  ●  Customer Insight >> Deep Motivators

 

 

How To Prevent Innovation: 10 Humorous Tips