Quote

Author

Company

Do your best to make sure that people aren't afraid of the possibility of failure, do a lot of experiments and learn from failures.

Michael Dell

Dell Inc.

Experimentation is an active science.

Claude Bernard

Sorbonne

Don’t be afraid of the trial-and-error approach.

Estee Lauder

Estee Lauder

We probably have somewhere between 50 and 100 experiments running on live traffic, everything from the default number of results to underlined links to how big an arrow should be. We're trying all those different things.

Marissa Mayer

Google

No matter how deep a study you make. What you really have to rely on is your own intuition and when it comes down to it, you really don't know what's going to happen until you do it.

Konosuke Matsushita

Panasonic

One way to get people to use new things is to have the chairman use them. Experimentation has to start at the top.

Esther Dyson

EDventure Holdings